Business of Books:
Angela England – ang.england@yahoo.com
3 Ways to Publish Your Writing – how to do it.
Founder of Untrained Housewife http://untrainedhousewife.com
co-founder of Homestead Bloggers network http://homesteadbloggersnetwork.com
@angengland
http://angengland.com/blogelevated
Who wants to write a book
Everyone has obstacles to writing that work to keep you from writing.
How do you advertise, how to create? Get on amazon…etc.
Move beyond the madness.
Why? Benefits to writing a book
Book can create a reason to subscribe to your site.
Give readers a reason to connect (use a simple pdf)
A book creates a value perception for your brand.
Creates a strong connection
3 Ways to Publish:
Ebooks 101 – usually has all elements of traditional books.
Pros: Repurpose content Additional revenue easy to create immediate payments boost subscribers/followers
Cons: Distribution challenges, breaking the 250 barrier, bookkeeping/taxes, marketing, self-creation
Tip for ebook success – TOPIC!
Specific buy not too narrow (knitting).
Brainstorm
Save them time, save them money, entertain them (at least one – all is best)
Ask yourself – “What?”
Smart Beginnings – Unlocking the Start
Table of Contents – first things first
-allows you to avoid writers block – you have a plan. Keeps you on track
The Finishing Touches: Polishing
Have a professional editing done. Use a professional editor.
Have an index (anything over 40 pages)
Traditional Publishing 101
Working with a major publishing house to produce your book. The most respected way to publish but you can lose control.
Pro/Con
Recognition and Validity
Professional Cover and Formatting Included
Multiple Editing Levels
Upfront Pay (or Lack of Upfront Expenses)
Hard to Access
Outside Time-Table
Lack of Control
This can be hard to access for readers – you lose some of that personal connection.
Create that access to you in the book – give a free download available on your website (with subscription) Give your handles and sites and info so you are easy to connect to.
Tips for Success – Know the Deal!
Contract, Agent, Confidence
Upfront pay is an advance on future earnings. Royalty payments do not begin until advance is met. (only 20% of traditionally published books every earn Royalty payments) May only be paid on a quarterly, semi-quarterly, or even yearly. Know how the accounting works.
Is about whether publishing house thinks you are a good bet to earn money.
Agent can help you find work and get a good contract.
Smart Beginnings: Walk the Path
-Good for broader markets topics.
When reaching out to Agents – look to see who other similar books used for an Agent.
Finishing Touches: Connecting to Your Community – begin building out your platform ahead of time. Build Awareness, tweet, share snippits, make a FaceBook group.
Put your sidebars or bullet points into blogposts or article for magazine
Self Publishing 101
Print on Demand – no storage of books less money
Pro Con
Flexibility
self paced, 100% up to you
Tips for Success:
OWN IT!
Treat it Like a REAL Book
Professional Creatives
Professional Editing
ISBN and Distribution
Get Started:
Write!
Write!
Write!
Set a Launch Date
Beta Readers
Writer’s Sprints
Finishing Touches – Money Talks
affiliate vs Direct sales (http://bit.ly/AEAffiliatePlugin)
Work in snippets of time. Have a plan.
Make a PLAN! – Get it Done!
DeeryJennifer 
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