Jennifer Deery
deeryjennifer@gmail.com
Portfolio: https://deeryjennifer.com/portfolio/
LinkedIn: https://www.linkedin.com/in/deeryjennifer
Marketing Manager / Detail-oriented brand messaging professional
CORE COMPETENCIES
Marketing & Advertising ▪ Writing ▪ Editing & Proofreading ▪ Brand Messaging ▪ Community Relations Social Media / Blog Management ▪ Staff Training ▪ Project Coordination ▪ SEO ▪ Content Management
EXPERIENCE
Self-Employed
Content Specialist, 6/2024 – Present
Denver, CO
These are the words you are looking for! My experience in Sales, Business Development, Training, Content Strategy, and Project Tracking allows me to help you with all of your content needs. Whether you need words, audio, video, or graphics – I can help solve your content problems.
- Create specialized content for blogs, webpages, email campaigns, presentations, and more
- Professional editing and proofreading services
- Reworking sales scripts to match email and social media campaigns
NEW MEDIA BROADCASTERS
Account Executive, 6/2023 – 5/2024
(www.hilinetoday.com) Havre, MT
Responsible for sales and marketing territory stretching from Havre, MT, to Glasco, MT (about 150 miles). Working with local small businesses to design customized marketing plans and radio advertising. Marketing and sales of the on-air products and services, including HD multicasts, websites, and streaming audio.
- Coordinate the sales and marketing activities within the assigned territory
- Statistical analysis of sales trends to exceed previous year’s sales by 24%
- Business forecasting and development of promotion campaigns
- Write and produce scripts for radio and digital ads using Adobe Audible
- Backup engineer on sound boards during sports games
- Community outreach and live on-air reporting during local events
ALPHAGRAPHICS
Franchise Development Marketing Manager 4/2019 – 3/2023
(www.alphagraphicsfranchise.com) Lakewood, CO
Management of the Franchise Development Department marketing. SEO/SEM, content development, website, social media, and anything else needed.
- Coordinate and maintain online guides and printed marketing materials
- Market research to find leads, develop content, and determine new avenues of growth
- SEO/SEM analysis and content development for the Franchise Development website
- Coordinate and manage monthly and bi-monthly seminars responsible for managing the event from start to follow (5-20 attendees per session)
- Session host during the annual conference (30-200 attendees per session)
- Partner with the internal Marketing Department and outside vendors to leverage brand assets and maintain brand consistency
- Prepare and present marketing collateral, presentations, and result reports as necessary using Microsoft, Google, and Adobe Suite software
- Prepare, write, and edit monthly newsletters via Constant Contact – current click rate of 9-12%
- Serve as liaison between the Franchise Development team and outside vendors
- Create training materials as needed
GALLERY FURNITURE
Lead Copywriter / Social Media / Marketing Manager 7/2012 – 2/2019 (www.galleryfurniture.com)
(Houston, TX also worked remotely from Loveland, Colorado)
Began as a salesperson and moved into community outreach within 3 months. Within 5 months was promoted to Lead Copywriter within the e-commerce team and working on social media management.
- Built out a writing team to support brand awareness and revenue generation goals
- Wrote and edited copy to ensure consistent messaging across the website and related social media channels
- Coordinated external agency staff to stay ahead of schedule
- Represented Gallery Furniture at events as needed
- Senior copywriter and editor for the website – created the company-wide style guide for writers
- Managed schedule and content for 5 company blogs
- Partnered closely with Graphic Designer to produce ad campaigns for print, web, and social media
- Relationship builder both internally and with external clients, customers, and outside vendors
- Responder and manager for Company FaceBook pages with over 500K & 300K followers
- Helped start the company Pinterest page that now has over 5.5k followers
- Comfortable with email marketing and mirroring content on Websites and social media
- Understanding of paid social media – budgets from $500 to $50,000+
CHECK N GO
East Texas Branch Manager / Trainer 4/2005 – 7/2008 and 1/2011 – 6/2012
Oversaw all of the branch operations, including strategic planning, training, and budget management. District Trainer for new managers.
- Increased store profits by 15%+ by using a schedule of reminder phone calls to customers
- Built-up secondary business by over 20% with a consistent call schedule and outside marketing
- Lowered location debt to less than 5% consistently through customer education and contact
- Implemented a training plan that led to three employees becoming successful store managers
US INVESTIGATIONS SERVICES (USIS)
East Texas Special Investigator 11/2009 – 12/2010
Conducted in-person interviews for security clearance investigations. Located public records to establish a timeline of events and determine leads to pursue.
- Developed relationships with local law enforcement and government officials
- Interviewed subjects under investigation following strict procedures
- Handwrote and typed up reports according to government guidelines
- Maintained confidential records and security of information 100% of the time
- Traveled up to 90% of the time
HASTINGS ENTERTAINMENT
Nacogdoches, Texas Book/Cafe Department 3/2003 – 3/2005
Managed the Children’s book department and worked in the Cafe as needed.
- Started and hosted community events.
- Ordered inventory as needed.
- Trained new employees.
EDUCATION
TEFL Certification level 5 – currently enrolled. Date of expected completion 08/2025
Licensed Life Insurance Agent for CO, WY, MT, TX, and KS
BA – Political Science (Minor: Writing), Stephen F. Austin State University, Nacogdoches, TX
TECHNICAL SKILLS
Project Management, Microsoft Office, Adobe Suite, Magento, UX design, WordPress, Customer Service, Information Management, Training, HTML, Social Media, Email Marketing
DeeryJennifer 